
Posted by Ben Worthen | Business Technology | The WSJ examines the world of technology in business.
"Most business execs probably aren’t familiar with Trent Reznor’s angst-filled industrial rock. But they could learn a lot from the Nine Inch Nails frontman’s experiments with online business models. Last year, Reznor released two versions of an album on the Web: One which fans could download for free and a higher-quality version that cost $5. More than five times as many people opted for the free version, leaving Reznor disappointed."