McKinsey & Company
"MGI's analysis shows that if India continues on its current high-growth path, over the next two decades the Indian market will undergo a major transformation. Income levels will almost triple, and India will climb from its position as the twelfth-largest consumer market today to become the world's fifth-largest consumer market by 2025."
Read more 
Launch executive summary (PDF - 1.80 MB)
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Saturday, May 10, 2008
The ’bird of gold’: The rise of India’s consumer market
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